Megan is a Product Manager on Salesforce's Personalization team, passionate about educating the public on ethical technology. She is concentrated on bringing relevant and meaningful campaign experiences to life in order to create holistic customer profiles, as well as establishing ethical design practices within her engineering teams.
Your customers trust you with their data. Make sure you have an ethical personalization strategy as data grows ever more central to customer relationships.
![The average customer wants you to treat them like your number one. But, they also want you to protect the data they give you. [Visual Generation / Getty]](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2022/07/ethical_personalization.jpg?w=889)
