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Your website is one of the first places where customers form impressions about your brand. They expect personalized experiences, and they want it done well.
Saying what we do is not enough. Our marketing needs to also say why we do it and what we stand for.
These three tips will help you reach quality leads that have a higher chance of becoming customers.
Here's how we at Salesforce work on getting our voice and tone right – and five tips for how you can, too.
Hear from more than 2,500 marketers in this year’s Marketing Intelligence Report on the trends and insights shaping our digital-first era of marketing.
With the right metrics in mind, you can be strategic with data analysis and create a plan that makes your marketing much more effective.
With solid brand messaging, customers will be clear on who you are, what you do, and where you stand. Here’s how to get started.
Staying connected is key. Gathering in a digital HQ helps marketers adapt and reimagine the way they can scale projects.
An email design system makes it easier to create engaging and informative emails that stay on brand and get clicks.
