Trailmaps by Industry and Role


Whether you’re a company of five or five thousand, you'll learn how to drive innovation to take your business to the next level of customer success. Check out what you can expect at Salesforce Live: CEE, Turkey and Mediterranean by key industries and roles.


Financial Services

Digital transformation has been fast-tracked to the top of the agenda over the past few months, driving Financial Services organisations to rethink how they engage with their customers in an ever-changing world. The industry is being asked to go above and beyond for customers, reiterating the importance of seamless, personalised, and efficient financial services across all segments. Join us at Salesforce Live to learn how you can get ahead of these challenges and become digital-first without creating silos.


We are in the midst of a customer-centric revolution. Manufacturers around the world are ramping up investments in digital transformation, seeking out new ways to rethink the way they do business and move faster than ever before. At the core of this is the need for technology to drive stronger collaboration across the organisation and build closer, more personalised engagements with customers. Join us at Salesforce Live to learn how to leverage technology to adapt to major manufacturing trends, keep up with customer expectations, and stay ahead of competitors.

Small and Medium Enterprises

SMEs have long been known for their innovation and agility. Even during challenging times or periods of uncertainty, SMEs who want to stay on the right path need to keep innovating and find tools and strategies that will help them stay ahead. A happy team, a customer-centric culture and the right technology stack are paramount to this.


Customer 360 Sales, the world’s #1 sales solution is here to help you overcome the challenges posed during this difficult time and build business resilience. Join us at Salesforce Live to learn how you can grow your accounts faster, find new customers faster, and close deals faster — from anywhere.


Address changing times with relevant, empathetic digital marketing. Join us at Salesforce Live to discover ways to help your customers stay connected with messaging & journeys.


With the pandemic continuing to present huge challenges for traditional retailers, the past few months have seen unprecedented growth in e-commerce. Join us at Salesforce Live to discover the fastest path to digital transformation for retail and consumer goods companies.

High Tech

Pre COVID-19 the importance of understanding data to make smarter business decisions had always been critical, but now companies are having to be more reactive during these uncertain times. Join us at Salesforce Live to learn how Salesforce is helping companies in the Technology sector to get ahead and futureproof their business.


Get game-changing tools for changing times. Join us at Salesforce Live to learn how to build better experiences and personalized engagement from anywhere for online gamers.


Go digital and prepare for change with an agile platform. Give Service teams a smarter and faster way to handle call, from anywhere with End-To-End automation.


Get up and running faster and future-proof your business using a customizable, low-code platform that allows you to quickly deploy the latest service innovations and realize ROI fast.