Revisit our first virtual event


Blazing a Trail Forward, Together

Salesforce Live: Middle East and Africa is now a done deal, and it certainly was a day to remember.
If you didn’t get a chance to attend the event or hear all Trailblazers speak on the day, you can still watch our on-demand sessions covering topics ranging from technology-driven customer engagement, to business strategies and solutions that will help you thrive in the new normal. Explore how to make decisions, collaborate, engage customers, and serve society in the new normal with thought-leadership, practical tips and new technologies from the best in technology and business.

Don’t miss this great opportunity - catch up on any of the content showcased at the virtual event now!

If you have already registered or attended the event, log in here:


Meet the Trailblazers

Hear from Trailblazers across Middle East and Africa who are successfully navigating today’s new business environment, and learn how you too can stabilise, reopen, and grow your business with Salesforce. With newsroom style conversations, insightful demos and engaging hosts.
Abed El Izmirli
Head of CRM,
ila Bank
Kristof Lukovich
Head of Digital, Beauty
Chalhoub Group
Linda Saunders
Head: EPMO & Digital,
Barloworld Equipment

Opening Keynote

“Our Path Forward, Together”

The digital transformation imperative has never been stronger. Business leaders face more uncertainty today than they have for decades. Different businesses, industries and geographies are operating at different paces, but we are all on a path forward to create a better tomorrow. Watch our keynote to learn from customer Trailblazers how they are using the Salesforce Customer 360 to stabilise, reopen for business, and grow in the new normal.


In-depth Learning

Step away from the main stage for more in-depth learning and exploration of products, industry and partner solutions. Watch on-demand sessions specific to your industry and your role, with demonstrations of the latest products and features you can try for yourself.

Breakout session

Meet our Partners

Need some expert guidance? Drop into one of our partner rooms to learn some more about our products and services.
Hear from Salesforce partners about best practices, common challenges, and product adoption tips.