Help everyone in your company understand key generative AI terms, and what they mean for your customer relationships. Fun fact: This article was (partially) written using generative AI.
How will this emerging technology empower sales teams in small- and medium-sized businesses? Our EVP and GM of Sales Cloud shares his thoughts.
Companies are investing in data technology, and hiring more C-level data execs, than ever. So why do so many of them say they struggle to be data-driven?
Learn how to become a customer company through IT and AI implementation to create seamless customer experiences.
By making CRM a core part of their advertising and digital marketing strategy, brands can deliver a personalised customer experience and get better ROI on their campaigns.
In a world powered increasingly by AI, the responsible uses of AI have become the need of the hour. Here's a blueprint for developing AI that's ethics-based..
Companies constantly seek ways to optimise their sales and marketing strategies in the competitive business landscape. One crucial aspect of this optimisation process is lead qualification, the process of determining the potential and…
Here are five industry-specific examples of how an AI copilot can make your work life easier.
Generative AI is laying the foundation for a new kind of app: super intelligent assistants that can do the work of hundreds — or even thousands — of individual applications based on a simple prompt.
Digital transformation leverages digital technologies to improve business processes and deliver customer value. Discover the impact of digital integration here.
Schneider Electric has done what many companies have found difficult: get a return on an AI investment. Their approach can work for your generative AI plans.