Nicole Watson, Author - Salesforce

My background

Nicole is the Director of Product Marketing for Salesforce supporting our SMB business. Her experience spans across all aspects of marketing and go-to-market strategy. One of her passions is helping small and growing businesses use technology to scale their organisations.

Nicole's latest articles

Blog

Best Marketing Books for Beginners (2026)

Master the art and science of marketing with the top books in the business.

Blog

What Is a Call to Action? How to Create One that Converts

Make every click count! Learn how to craft CTAs that turn interest into action — plus, how AI can help you boost engagement.

Pinterest mobile application displayed on smartphone for social media marketing and visual content discovery

Blog

Pinterest for Business: How to Use It to Grow Your SMB

Find out how growing businesses are using Pinterest as a marketing power tool.

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