Salesforce India

Why the shift from vehicle-centric to experience-centric business models is the real transformation story in the Indian automotive sector, and what it takes to get there.

The next generation of public policy and governance in India will be built on how public service departments turn citizen data into connected, actionable insights. Here's what that looks like in practice.

India’s retail sector is in the middle of a quiet but consequential shift. Consumers and commercial buyers alike have been trained by Amazon, Swiggy, and Blinkit to expect speed, accuracy, and responsiveness as…

Discover how India’s retail and consumer goods companies are strengthening customer loyalty, empowering store associates, and driving up sales.

Enterprises have traditionally been data-rich and insight-poor, sitting as they do on enormous reserves of transactional, behavioural, and operational data with no real-time mechanism to act on it. So business intelligence was used to understand what had already happened.