Brands need to build customer relationships and provide experiences that exceed expectations. If not, your connected customer will find a competitor who can.

Engaging, intelligent apps are integral to a mobile-first customer journey, and help enhance customer experience and boost your business's success

A well-designed customer journey map template can help you to map a pathway for leads to improve customer satisfaction & drive sales. Learn how with Salesforce.

Learn how to use our Salesforce Customer Success best practices to maintain happy, healthy customer relationships and avoid the dreaded break-up talk.

Insurance companies must leverage industry-specific tech solutions to create an enjoyable customer experience and ensure efficient business growth.

Improving your company’s technology can improve employee and customer experience both now and post-pandemic

More customers believe a company’s trustworthiness matters more now than a year ago. Here's what companies can do to build trust with customers.

Reach New Customer Service Expectations with Insights from 7000+ Service Professionals

When the only constant is change, how can you make smart decisions for your organization? The answer is data. Here’s a look at three key data insights driving CMO decision-making today, informed by the State of Marketing and other consumer research.

Many people ask, “what does Salesforce do?” In this post, we answer some basic questions you have about our company and products. Learn about Salesforce.