From personalised offers to streamlining tedious tasks, automation can help you get the most from your email marketing investment.
Not sure where to begin your email marketing journey? These tips, simple explanations, and best practices will help.
The competition is fierce and customers are choosy. Learn how you can connect with your audience and turn potential prospects into customers.
With generative AI running away with marketers’ imaginations, what can we do to ensure that our marketing practice remains grounded in ethical thinking? Leandro Perez, Senior Vice President and CMO for Salesforce Asia Pacific, shares his first-hand insights.
Generative AI is transforming marketing, helping marketers be more efficient. Here’s how this technology can help you focus on innovation instead of getting bogged down with repetitive tasks.
The customer experience is at the heart of brand loyalty today. Learn how to create digital experiences that will attract and keep customers engaged for the long haul.
We’ve heard from marketing leaders about their biggest personalisation challenges. Here’s how to overcome these hurdles and connect with your customers.
These companies improved their data strategies to create meaningful customer experiences and become more efficient across teams.
Discover the power of first party data for your business. Learn how your company can collect valuable insights directly from your audience, including customers, website visitors, and social media followers. Click now to learn more!
It’s not a stretch to say generative AI in email marketing is a hot-button topic. You’ve probably heard some version of the following about how the tool is transforming the field: “Welcome to the future…