Recent Stories

For companies that provide field service, the quality of this service is critical to brand advocacy and building repeat business.

Customer service management helps build stronger business-buyer relationships. Read this article to learn how you can increase your customers’ satisfaction rates.

Salesforce CDP resolves customer data challenges by unifying customer data and enabling informed decision-making. Read on to learn how it can help Indian businesses overcome their customer data challenges.

Get tips based on insights from the 5th Small and Medium Business Report on how SMBs can make work easier to gain employee trust.

Learn what a Salesforce CoE is, what are a COE’s benefits, and how it helps digitally transform your business and optimise the value derived from technology.

Learn how to overcome marketing challenges in 2022 with Chris Jacob, as he shares highlights from Salesforce Research’s 7th State of Marketing report.

Attract new customers and delight the old ones. Read on to learn what good customer service is, its importance, how customers expect to be treated, and more.

Want to know more about relational databases? This blog outlines their benefits, and how Salesforce uses relational database in its CRM.

Learn what data driven marketing is, how to use it along with traditional marketing, pitfalls to avoid, and how to get the most out of it.

Ethical use of AI is critical to see greater impact from the technology while keeping human rights intact. Read on to learn more.