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Stat Source Month/Year
87% of marketers that use AI say it helps resolve customer identity. State of Marketing 11/2022
87% of marketers that use AI say it helps bridge online and offline experiences. State of Marketing 11/2022
77% of marketers that use AI say it helps drive best offers in real time. State of Marketing 11/2022
75% of marketers that use AI say it helps programmatic advertising and media buying. State of Marketing 11/2022
74% of marketers that use AI say it helps predict customer / prospect behavior. State of Marketing 11/2022
74% of marketers that use AI say it helps improve customer segmentation / lookalike audience modeling. State of Marketing 11/2022
57% of adults say businesses are responsible for considering the impact of their actions on local communities. Salesforce Sustainability Research 09/2022
60% of adults say businesses are responsible for considering the impact of their actions on the natural environment. Salesforce Sustainability Research 09/2022
77% of adults say businesses aren't doing enough to address the world’s challenges. Salesforce Sustainability Research 09/2022
Top factors defining exceptional employee experience, according to US knowledge workers:
  1. Flexible work location
  2. A team that works well together
  3. A sense of purpose in my work
Employee Experience Research 09/2022
7 in 10 US workers say connection to their company's culture and values motivates them to do their best work. Employee Experience Research 09/2022
86% of US knowledge workers say feeling valued by their team impacts their happiness at work. Employee Experience Research 09/2022
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