Marc Benioff joins Patricia Seybold, Don Peppers, industry guru Bob Thompson and other industry analysts to discuss the strategy and technology behind CRM success
SAN FRANCISCO, Calif. - February 10, 2003 - Salesforce.com®, the market leader in online customer relationship management (CRM), today announced that Marc Benioff, chairman and CEO of salesforce.com, will present at TechTarget's annual CRM Technology Decisions conference on Wednesday, Feb. 12, 2003 at 1:15 EST, at the Hilton Atlanta Hotel, Atlanta, Georgia. The conference will feature tested CRM solutions and critical tips and techniques from the industry's leading independent experts, including Benioff, Patricia Seybold (Patricia Seybold Group), Don Peppers (Peppers & Rogers), Bob Thompson (CRMGuru.com), Erin Kinikin (Giga Information Group), Kevin Scott (AMR Research), Scott Nelson (Gartner Group) and others.
"Salesforce.com maintains an unrelenting focus on our customers' success," said Benioff. "An important part of this is to spread the word about the advantages of the online utility model over conventional enterprise systems and demonstrate, with examples from our 5,700 customer base, how companies are breaking the stranglehold of CRM software."
Benioff will be participating in an exclusive CRM Technology Decisions "Executive Connection" session with Paul Gillin, vice president of editorial at TechTarget and former editor-in-chief of Computerworld. He will discuss how salesforce.com has impacted the CRM market and the advantages of the online utility model for enterprise software delivery. Benioff is one of only two vendor executives participating in the "Executive Connection" with Gillin.
Companies are selecting salesforce.com, driven by frustration with the costs and limitations of client/server software. Divisions and workgroups within large companies are implementing salesforce.com in spite of corporate mandates to use legacy CRM software. Given quick success with salesforce.com, usage is growing virally - to more than 5,700 salesforce.com customers and 75,000 users worldwide - as executives switch from enterprise software to online CRM success.
Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase salesforce.com applications should make their purchase decisions based upon features that are currently available. Salesforce.com has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol “CRM.” For more information please visit http://salesforce.com/eu/, or call 00800 7253 3333.