Salesforce Staff
Salesforce is the #1 AI CRM. We're immersed in the world of customer relationship management, helping businesses unlock the full potential of their data and connect with their customers in more meaningful ways. Whether it’s using AI to improve service or streamlining sales processes, we're passionate about the tools and strategies that help our customers succeed in the digital age.
We teach our readers how to improve work outcomes and professional relationships. Our content explores the mindset shifts, organisational hurdles, and people behind business evolution. We also cover the tactics, ethics, products, and thought leadership that make growth a meaningful and positive experience.
When we're not typing away at our keyboard, we're likely exploring new places, indulging in our hobbies, or geeking out over the latest tech innovations. We’re also passionate about giving back, dedicating our time and resources to volunteer opportunities in our region for positive change.
While AI readiness varies across ASEAN, discover why companies that invest in seamless data and systems integration now will gain a first-mover advantage.
SMBs that embrace agentic AI, streamline their tech, and prioritise secure data will drive the region’s future economy.
Adopt a secure AI strategy to keep a pulse on compliance and safeguard customer trust.
We surveyed 9,500 financial services consumers worldwide—including 500 in Singapore—for Salesforce’s Connected Financial Services Report.
With AI, you can enhance every aspect of customer experience, resulting in higher satisfaction and stronger loyalty.
Success with Agentforce requires the right people, data, and strategy. Our customer success experts share their tips to help you get started.
From proactive background agents to a suite of new developer tools, Agentforce 2dx was the talk of TDX.
Trusted AI has great potential but demands responsibility. Make sure you know how to maximise its benefits while staying secure.
These tips will help you move past complex tech integrations and focus on connecting with customers









