Understanding the journey your customers go on when they buy something from your company is vital if you want to improve the customer experience. Here’s how to map your customer journey.
Slack, Tableau, and MuleSoft are three powerful tools that can work together within Salesforce Customer 360 to help businesses automate processes, save costs, and improve the employee experience.
It is not enough to deliver only the technological capabilities of AI – we also have an important responsibility to ensure that AI is safe and inclusive for all. These are our commitments to building AI responsibly.
What will this emerging technology mean for service teams? Here are early thoughts.
Sales leaders rely on forecasting techniques to achieve consistent revenue growth year on year. But sales forecasting can also help in making critical business decisions to set the course for this growth –…
What is data-driven marketing, and what can it do for your business? Read our guide to using data to lower costs and wow your customers.
Marcus Chan, sales coach and president of Venli Consulting Group, details the most common sales objections and his unique formula for handling them.
Marketers know it’s important to reach customers in “real time.” But what does “real time” really mean when it comes to marketing?
Customer service can be a revenue generator rather than a business cost. Investing in technology to drive service efficiency can help maximise ROI.
