Salesforce Live is bringing the best of Dreamforce to Australia and New Zealand, including insights into how local Trailblazers like you are doing more with less, all while still making customer magic. Follow us as we recap the most inspiring stories and lessons.

Local Trailblazers have revealed how small to medium businesses can cut costs and save time. Find out more in our Business Efficiency Toolkit

Do you spend time worrying about your competition? Are you struggling to reach new customers? It might be time to think about collaboration and partnerships to help grow your business.

Is your small to medium-sized business (SMB) ready for the end of financial year (EOFY)? Wherever you’re at in your prep, here’s a helpful EOFY checklist – complete with tips for setting your business up for success in the new financial year.

When your competition is only a click away, it’s critical to offer the specific, customised offering that a prospective customer is after. But that’s easier said than done — so here’s why customisation matters and what to do about it.

Previously, we’ve looked at how Itoc used Salesforce to transform its sales processes and approaches. Here, we’ll take a broader look at how small and medium-sized businesses can drive a variety of business transformations that help you scale processes, connect with customers and grow your revenue.

With World Tour 2022 coming up fast, there’s no better time to get acquainted with some of the inspiring Trailblazers you can expect to see. And Trailblazers like Itoc — an award-winning AWS Advanced Consulting Partner — prove that your business doesn’t have to be big to get big results. Get a sneak peek of Itoc’s story by hearing what their Head of Sales and Customer Growth, Simone Longden, has to say about the five biggest outcomes of their sales transformation.

The past two years have been a whirlwind for everyone and small-to-medium businesses are no exception. Social and economic changes have forced business owners to rethink the way they operate on every level, and many had no choice but to make these changes on the fly.

Even in a challenging year, there were bright spots. Four small and medium-sized businesses (SMBs) share their favourite moments with the customers and communities who helped them keep the lights on during the pandemic. Here’s what they shared – and what these highlights can teach us about how to make 2022 an even brighter year.

It’s been an unpredictable year for small and medium-sized businesses (SMBs) in Australia and New Zealand. As 2021 comes to a close, none of us have a crystal ball — but we do have recent research that hints at what’s to come in 2022.