Government

Build lasting trust with these featured resources.

 
Research

Trust Imperative 4.0
GenAI: The Trust Multiplier for Government

BCG and Salesforce surveyed more than 4,800 internet users across Australia and New Zealand (A/NZ) and sought input from 18+ global experts to understand online government service delivery trends.
Report

The APAC Government Leaders’ Book of Best Practices

Read the report to hear how other departments or agencies have used Salesforce to turn times of crisis into windows of opportunity for changing processes and improving systems.
Report

8th Edition State of Marketing

We analysed top insights & trends from 6,000+ marketers from industries including the public sector.
 

Explore all government resources.

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