3 Perfect Platform Days at Dreamforce
Whether you’re a IT leader, admin, or developer, use this curated agenda to navigate the keynotes, sessions, and hands-on experiences dedicated to the Salesforce Platform.
Dreamforce is more than just a conference — it’s an opportunity to connect, learn, and be inspired. With so much to do, it can be overwhelming to plan your days. That’s why our Platform Team has put together an itinerary to help you make the most of your time and dive deep into all things Salesforce Platform.
Day 1, Tuesday, Oct 14: Get Inspired and Go Hands-On
Morning: Kick off With the Keynote
Start your day by attending the Dreamforce Main Keynote with Salesforce CEO Marc Benioff. This is a can’t-miss event where Marc always makes big announcements and features surprise guests. Be prepared to be wowed and get a glimpse of the future of the Salesforce ecosystem. Add the Main Keynote to your Dreamforce agenda or stream it virtually on Salesforce+.
Afternoon: Deep Dive into the Platform
After the keynote, it’s time to choose your own adventure. Head to the Trailblazer Forest to get hands-on with new products and meet fellow Trailblazers. Make sure to visit both Platform Park to see our latest developer tools, and the Trust Zone to learn about our security and privacy products.
One of the sessions we recommend most on day one is the Admin Keynote, where you can learn how Salesforce Admins power the Agentic Enterprise by building and customizing agents, configuring the agentic platform, and safeguarding trust. If you’re attending Dreamforce in person, make sure you add the Admin Keynote to your agenda or catch the session as it’s streamed on Salesforce+.
On day one, you’ll also be able to attend your choice of more a dozen Platform sessions related to devops and security. Whether you’re an IT business leader, developer, administrator, or architect, there’s something for everyone.
To plan your schedule, view a complete list of Platform sessions for all three days, or scroll down for our detailed daily breakdown.
Breakouts and Theater Sessions: Day 1
Salesforce Security Roadmap: What’s New and What’s Coming
Tuesday, Oct 14 | 8:30 AM – 9:15 AM PDT | Moscone West, L3, Room 3022
(Also on Wednesday, Oct 15 | 1:15 PM – 2:00 PM PDT | Metreon AMC, L3, Theatre 15)
Unpack the latest security innovations across Salesforce Shield and Security Center. Enhance security for both humans and agents, while getting next-level visibility into access, activity, and more.
Role: Administrator, IT Business Leader
Test Your Agents and Deploy with Confidence
Tuesday, Oct 14 | 9:00 AM – 9:20 AM PDT | Moscone West, L2, Data Lab Theater
Test, analyze & optimize performance. Explore a comprehensive testing & deployment strategy using Sandboxes, Agentforce Testing Center, Scale Test, Scale Center & ApexGuru for scalable AI solutions.
Role: Administrator, Developer
Get Started with Agentforce Lifecycle Management and DevOps
Tuesday, Oct 14 | 12:30 PM – 1:15 PM PDT | Metreon AMC, L3, Theatre 15
Hear how IT leaders empower teams to build, test, and ship Agentforce quickly, securely, and at scale with DevOps Center, Sandboxes, Scale Test, and more.
Role: Developer, IT Business Leader
Tools to Build, Test and Release Agentforce
Tuesday, Oct 14 | 1:00 PM – 1:20 PM PDT | Moscone West, L2, Agent Lab Theater
Learn how you can build accurate Agentforce agents, run automated tests with Agentforce Testing Center and DevOps Testing, and release with DevOps Center.
Role: Architect, Developer
How Salesforce Builds Agents Securely in Sandboxes
Tuesday, Oct 14 | 1:00 PM – 1:20 PM PDT | Moscone North, LL, Campground, SF on SF Theater
(Also on Thursday, Oct 16 | 12:15 PM – 1:00 PM PDT | Metreon AMC, L3, Theatre 15)
Discover how internal Salesforce teams build, test, and deploy AI-powered agents — by leveraging Salesforce Sandboxes, Agentforce Testing Center, and more — to deliver help.salesforce.com.
Role: Developer, IT Business Leader
Uplevel Your Data Loss Prevention Strategy
Tuesday, Oct 14 | 1:30 PM – 1:50 PM PDT | Moscone West, L3, Slack and Apps Lab Theater
(Also on Wednesday, Oct 15 | 8:30 AM – 8:50 AM PDT | Moscone West, L2, Data Lab Theater)
Safeguard critical data with Salesforce data loss prevention tools. Learn how to strengthen your security posture faster, detect a broader range of risky activities, and investigate exposures quickly.
Role: Administrator, IT Business Leader
Protect Your Data with a Plan B
Tuesday, Oct 14 | 1:45 PM – 2:30 PM PDT | Moscone West, L3, Room 3018
(Also available to watch on Salesforce+)
In the event your data is lost or corrupted, how will you know and what can you do? Learn how to back up your data, archive inactive records, manage privacy requests, and mask or seed data.
Role: Administrator, IT Business Leader
Data Mask and Seed: Securely Build and Innovate Faster
Tuesday, Oct 14 | 2:30 PM – 2:50 PM PDT | Moscone West, L2, Data Lab Theater
(Also on Wednesday, Oct 15 | 9:30 AM – 9:50 AM PDT | Moscone West, L3, Theater 19)
Accelerate development with automated data masking and seeding in Sandboxes for faster, safer releases. Discover innovations for building better apps, agents and Data Cloud experiences.
Role: Administrator, Developer
Implement Salesforce Shield in 20 Minutes
Tuesday, Oct 14 | 2:30 PM – 2:50 PM PDT | Moscone West, L2, Agent Lab Theater
(Also on Thursday, Oct 16 | 12:30 PM – 12:50 PM PDT | Moscone West, L2, Agent Lab Theater)
Unlock the full potential of Salesforce Shield with implementation best practices. We’ll guide you step by step to configure Shield effectively and efficiently, and ensure your data is protected.
Role: Administrator, Architect
Salesforce Security and Privacy in 2026 and Beyond
Tuesday, Oct 14 | 4:15 PM – 5:00 PM PDT | Metreon AMC, L3, Theatre 7
(Also on Thursday, Oct 16 | 2:45 PM – 3:30 PM PDT | Metreon AMC, L3, Theatre 15)
Master trust in the agentic era. Dive into our product innovations featuring key updates on Shield, Privacy Center, Backup & Recover, and the exciting launch of Agentforce for Security and Compliance.
Role: Administrator, IT Business Leader
Workshops and Roundtables: Day 1
Learn and Share Security and Compliance Best Practices
Tuesday, Oct 14 | 12:30 PM – 1:30 PM PDT | Moscone West, L2, Roundtable 1
(Also on Thursday, Oct 16 | 11:30 AM – 12:30 PM PDT | Moscone West, L2, Roundtable 5)
Join an expert-guided peer discussion for deep insights into Salesforce security. Exchange strategies for navigating challenges, protecting data, and ensuring resilience. Gain actionable advice.
Role: Administrator, Developer, IT Business Leader
App & Agent Lifecycle (ALM): The Agentic Enterprise Journey
Tuesday, Oct 14 | 2:30 PM – 3:30 PM PDT | Moscone West, L2, Roundtable 4
(Also on Wednesday, Oct 15 | 11:00 AM – 12:00 PM PDT | Moscone West, L2, Roundtable 3)
Join our expert-led discussions to learn best practices for your app lifecycle management. Hear challenges and solutions from fellow IT professionals in building and governing applications and agents.
Role: Developer, IT Business Leader
Evening: Welcome to Dreamforce!
Unwind and network at the Dreamforce welcome reception from 5:00 p.m.–6:00 p.m. in Dreampark, Trailblazer Forest, and Moscone South for some music, refreshments, fun, and networking. The Platform Team will also be hosting our own Sip & Savor Happy Hour at Local Edition in San Francisco from 5:00-7:00 pm. Feel free to drop by and say hi!
Plan your Dreamforce experience today
With more than 1,500 sessions over three days, maximize your time by creating a schedule that suits your needs.
Day 2, Wednesday Oct, 15 : Become an Agentic Enterprise
Morning: Keynote and the Campground
Day two starts with a bang at the Agentforce Keynote, where you’ll learn how to turn to vision into reality when it comes to becoming an agentic enterprise. From there, make your way to the Salesforce-on-Salesforce Zone, located in the Campground. Stop by the Salesforce Platform booth to dive into demos, talk to sponsors, and hear incredible customer stories.
Afternoon: More Sessions, More Learning
The learning continues on Wednesday with the Developer Keynote: Build Your Agentic Enterprise from 2 p.m.–2:50 p.m. PT. Discover new developer tools to build the future of apps with AI and data. Plus, learn how to build your Agentic Enterprise with Agentforce, Data Cloud, Slack, and the deeply unified Salesforce Platform. Add the Developer Keynote to your agenda or watch on Salesforce+.
Breakouts and Theater Sessions: Day 2
Accelerate Org Compliance with Agentforce
Wednesday, Oct 15 | 9:30 AM – 9:50 AM PDT | Moscone West, L2, Agent Lab Theater
Meet Agentforce for Compliance. Effortlessly navigate data privacy regulations by identifying policy gaps, translating them into recommended actions and providing simple remediation.
Role: Administrator, IT Business Leader
Supercharge Your Salesforce Security with Agentforce
Wednesday, Oct 15 | 10:30 AM – 10:50 AM PDT | Moscone West, L2, Agent Lab Theater
Introducing your new AI-powered security assistant. Learn how to use Agentforce to quickly assess risks, investigate incidents, and strengthen your security posture — no security expertise required.
Role: Administrator, IT Business Leader
Navigating SaaS Security: A Panel of Executive Insights
Wednesday, Oct 15 | 11:15 AM – 12:00 PM PDT | Metreon AMC, L3, Theatre 8
Hear directly about real SaaS security challenges, gaps, and solutions from security leaders. Learn how AI and DevSecOps help transform SaaS into a secure, agile environment.
Role: IT Business Leader
A Playbook for the Compliance Auditor
Wednesday, Oct 15 | 12:30 PM – 12:50 PM PDT | Moscone South, LL, Content Pavilion, Stage 1
(Also available to watch on Salesforce+)
Discover how purpose-built solutions empower organizations to master regulatory compliance through streamlined data management, robust audit logs, and enterprise-grade data encryption.
Role: Administrator
Beyond the Basics: Do More to Protect Your Data
Wednesday, Oct 15 | 12:30 PM – 12:50 PM PDT | Moscone West, L2, Data Lab Theater
(Also on Wednesday, Oct 15 | 2:00 PM – 2:20 PM PDT | Moscone West, L2, Data Lab Theater)
Strengthen data lifecycle management and protect your data from daily vulnerabilities with Salesforce Backup & Recover (formerly Own Recover) and Salesforce Archive.
Role: Administrator
Drive Adoption and Performance with Event Monitoring
Wednesday, Oct 15 | 2:30 PM – 2:50 PM PDT | Moscone West, L2, Agent Lab Theater
Discover how Event Monitoring offers real-time insights to boost product adoption. Learn best practices to track your Salesforce investment, including application performance and user engagement.
Role: Administrator, IT Business Leader, Sales
Intro to Agent and Application Lifecycle Management (ALM)
Wednesday, Oct 15 | 3:00 PM – 3:20 PM PDT | Moscone West, L2, Room 2000
(Also available to watch on Salesforce+)
Learn Salesforce’s five-stage ALM process for AI-powered agents and apps. Discover our tools to plan, build, test, deploy & observe with governance baked in to reduce risk and accelerate innovation.
Role: Developer, IT Business Leader
Discover the Future of Salesforce Development: Roadmap & Q&A
Wednesday, Oct 15 |3:45 PM – 4:30 PM PDT | Metreon AMC, L3, Theatre 7
Also being shown Thursday, Oct 16 | 11:00 AM – 11:45 AM PDT | Metreon AMC, L3, Theatre 7
Explore new tools to enhance your developer experience. Salesforce product managers will share the roadmap for agents, MCP, Vibe coding, and answer questions in this interactive session.
Role: Administrator, Developer
Building Agentic Apps Faster with AI-Powered Developer Tools
Wednesday, Oct 15 | 4:15 PM – 5:00 PM PDT | Moscone West, L3, Room 3024
Learn how to quickly and effectively build and deploy AI agents on the Salesforce Platform. Hear about the future of creating agentic experiences with AI-powered low-code and pro-code tools.
Role: Developer
Workshops and Roundtables: Day 2
Accelerate ALM with Secure, Scalable Enterprise Vibe Coding
Wednesday, Oct 15 | 8:00 AM – 9:00 AM PDT | Moscone West, L2, Room 2010
(Also on Thursday, Oct 16 | 3:00 PM – 4:00 PM PDT | Moscone West, L2, Room 2012)
Elevate your Application & Agent Lifecycle Management (ALM) with quality and security. Discover how Sandboxes, Enterprise Vibe Coding, and Scale Test empower your developers to build and test quickly.
Role: Developer, IT Business Leader
Data Governance and Compliance in the Age of Agentforce
Wednesday, Oct 15 | 8:00 AM – 9:00 AM PDT | Moscone West, L2, Roundtable 7
(Also on Wednesday, Oct 15 | 2:30 PM – 3:30 PM PDT | Moscone West, L2, Roundtable 6)
Join peers to discuss how to secure and protect your data in the agentic era. Share insights and best practices on data protection and secure development, especially for AI adoption.
Role: Administrator, Architect
Evening: Dreamfest!
The day culminates with the legendary Dreamfest, benefiting UCSF Benioff Children’s Hospitals. Enjoy Metallica at Chase Center or Benson Boone at Bayfront Park.
Day 3, Thursday, Oct 16: The Final Stretch
Morning: Breakfast and the IT Keynote
Start your final day with the Platform Power-Up Breakfast in the Dreamforce Lounges starting at 7:30 a.m. While you’re there, be sure to stop by our “Ask the Experts” booth to get all your questions answered by Salesforce professionals. Then, at 9 a.m. in Moscone West Level 3 Keynote Hall, check out the IT Keynote, “Build and Govern the Agentic Enterprise”, learn how to build and secure Agentforce and agentic apps on Salesforce with new agent-first DevOps and governance tools.
Add the IT Keynote to your agenda, watch on Salesforce+, or stream on LinkedIn.
Afternoon: Security Keynote and More Learning
After a stop at the Campground and some lunch, be sure to check out our Security Keynote, “Leading with Trust in the Agentic Era”, at 1:45 p.m. on Moscone West Level 3. You’ll hear from Okta CEO Todd McKinnon and Salesforce’s Chief Trust Officer on how the threat landscape is evolving and how you can protect your agentic enterprise. In addition to the Security Keynote, there are several other Platform sessions to wrap up the final day:
Add the Security Keynote to your agenda or watch on Salesforce+.
Breakouts and Theater Sessions: Day 3
Introducing Security Data Fabric: Unify Signals Across Silos
Thursday, Oct 16 | 11:30 AM – 11:50 AM PDT | Moscone West, L2, Room 2000
(Also available to watch on Salesforce+)
Learn how the new Salesforce security data fabric aggregates and correlates security data, enabling organizations to identify, understand, and respond to security threats more effectively.
Role: Administrator, Architect
Introducing Next-Gen Low-Code Tools for AI Development
Thursday, Oct 16 | 2:30 PM – 2:50 PM PDT | Moscone South, LL, Content Pavilion, Stage 4
(Also available to watch on Salesforce+)
Get a first look at new AI-powered developer tools and integrations for creating intelligent apps. Learn how Salesforce Studio, DevOps change management, and more help accelerate DevOps processes.
Role: Administrator, Developer
Evening: One Last Hurrah
Head back to the Campground or Trailblazer Forest for any last-minute learning or to revisit your favorite booths. Before you know it, it’s time to exhale and relax. You did it! Travel home safely with a head full of new knowledge and a heart full of inspiration.
See you at Dreamforce 2026!
