5 Reasons to Attend the Dreamforce IT Keynote: Build and Govern the Agentic Enterprise

Dreamforce is around the corner, and if you’re in IT, now’s the time to get excited. The agentic enterprise represents the next evolution of how business operates, leveraging AI agents, applications, and human expertise in perfect harmony. At the heart of making this a reality for IT leaders, developers, and admins is the Salesforce Platform.

The IT Keynote at Dreamforce, “Build and Govern the Agentic Enterprise,” is your guide to navigating this transformative landscape. Join us on Oct. 16 at 9 a.m. PT in the Moscone West Level 3 Keynote Hall, or later that day on Salesforce+ to discover how Salesforce is empowering IT to innovate with confidence, secure their operations, and govern their entire ecosystem.

• Add to your agenda
• Watch on Salesforce+

Here are five reasons you shouldn’t miss this keynote:

Reason 1: Hear how a fellow Trailblazer is building and securing their agentic enterprise on Salesforce

It’s one thing to hear about the agentic enterprise from us. It’s another to hear and see it in action from a customer. Our customer, Pearson, is a shining example of how a global organization is successfully building the agentic enterprise today. 

In the keynote, David Treat, CTO at Pearson will share why Pearson chose Salesforce, how they’re building their agents, applications, and workflows on the Platform, and the critical role security plays in their strategy. This is a unique opportunity to gain practical insights and real-world best practices from a peer who is truly championing this transformation. 

Reason 2: Learn how to unlock value from your existing IT investments

Your IT landscape consists of dozens of specialized systems, from data lakes and legacy applications to the custom tools built by various departments and teams. The challenge isn’t necessarily the systems themselves, but the silos they create. 

Instead of a massive “rip and replace” project, learn how our open platform works with the infrastructure you already have. In the IT Keynote, we’ll show you how Data Cloud lets you access federated data with a zero-copy architecture, keeping your data secure in its source system while making it available for activation. You’ll also see how MuleSoft transforms your web of existing APIs into a clear set of actions, making every system and workflow instantly ready for your AI agents. Before you decide to build it all yourself, let us show you just how easy it is to connect, build, and manage your entire IT ecosystem.

Reason 3: Master the tools for end-to-end governance 

Building the agentic enterprise is one thing; governing it effectively is another. We’ll demonstrate how the Salesforce Platform provides the comprehensive Application and Agent Lifecycle Management (ALM) tools needed to manage your entire business process. This goes beyond security, incorporating built-in governance that includes AI code checking and agent testing.

You’ll discover how to test new features and agents before deployment with DevOps Center and the Agentforce Testing Center, monitor apps, users, and agents in production using Shield: Event Monitoring and Agentforce Observability, and ensure your apps and agents rely on the correct data at every ALM stage. We’ll also explore agent governance with MuleSoft Agent Fabric for multi-agent processes.

Reason 4: Learn how to build an unshakable security foundation for your AI-powered enterprise

AI allows you to be incredibly productive and innovate faster than ever before. But this new technology also dramatically expands your attack surface.

In an era of increasingly sophisticated cyber threats, security is the bedrock of trust. In the IT keynote, you’ll hear firsthand about the evolving threat landscape and how Salesforce’s “Invisibles, Configurables, and Enhanceables” framework provides an unparalleled approach to platform security. We’ll also share exciting new product announcements that will help you turn manual, time-consuming security and compliance tasks into a simple, automated experience.

If you want to go deeper on this topic, the dedicated Dreamforce Security Keynote, “Leading with Trust in the Agentic Era,” is a can’t-miss session. There you’ll get a detailed breakdown of our security framework, learn actionable best practices, and see the latest product innovations designed to protect your data in the age of AI. The Security Keynote takes place on October 16 at 1:45 p.m. PT, in the Moscone West Level 3 Keynote Hall. Add it to your agenda here.

Reason 5: Unlock the deeply unified platform for IT

Beyond individual innovations, the IT Keynote will showcase the overarching power of the Salesforce Platform itself. You’ll see how Salesforce is recognized across DevOps, low code, and beyond, providing the comprehensive tools you need to balance innovation with security, all while accelerating the delivery of the agentic enterprise. 

Don’t miss out on these incredible insights and demonstrations. Add the IT Keynote: “Build and Govern the Agentic Enterprise” to your Dreamforce agenda today to empower your team and transform your organization. We’ll also have a takeaway guide for you to put these learnings into action immediately. 

We look forward to seeing you there and virtually on Salesforce+!