What Do Customers Expect From Retailers? 3 Myths (and Truths) From 4 Generations of Global Shoppers
If you think that Baby Boomers, Millennials, Gen Z, and Gen X all shop alike, think again. What you don’t know may cost you.
Keeping up With an Unexpected Sales Surge: A Disposable Glove Distributor’s Advice
Despite supply chain disruption, glove distributor AMMEX was able to scale communications and ramp up sales by using technology.
How One Restaurant Used Its Tech Stack and 3 Extra Feet of Kitchen Space To Expand Nationally
Despite the odds, this restaurant has been able to continue expanding thanks to a technology-enabled and asset-light model.
New Data: How to Engage Shoppers Across Generations in the COVID-19 Era and Beyond
A generational analysis of how shopping habits have changed. This article shares “lessons learned” from each generation’s new shopping preferences.
8 Retailers Reimagining the Role of the Store: NYC Edition
In Salesforce’s survey, The Connected Shoppers Report, we asked 10,000 global shoppers about where, how, and why they like to shop. Here are some brick-and-mortar-related findings.
Consumers’ New Terms of Engagement: 4 Ways Shopping Has Transformed
To understand how shoppers are behaving differently, we launched our broadest consumer study to date: the Connected Shoppers Report. Learn more.
