Bob Evans

Founder and editor in chief of Cloud Wars

Bob Evans is the founder and editor in chief of Cloud Wars and host of the Cloud Wars podcast. He has analyzed the enterprise-tech business for more than 20 years, including serving as chief communications officer at Oracle from 2012-2016. Bob has written thousands of articles and columns about business innovation, strategy, leadership, disruptive technology, digital transformation, and cloud computing.

Woman using a smartphone to make a credit card purchase with an online customer-centric company

Customer Relationships

What Does It Really Mean To Be a Customer-Centric Company?

Bob Evans

June 9, 2021

Many companies describe themselves as "customer-centric" – but are they? Bob Evans of Cloud Wars reveals why they need to be, now more than ever.

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