Brett Grossfeld, Author - Salesforce

My background

Brett is a Senior Product Marketing Lead for Growth Products at Salesforce, specializing in technical product marketing and high-impact feature launches for Salesforce’s Small and Medium Business (SMB) and Suites editions. With a background in content marketing, he has authored insights across small business growth, SMB solutions, tech, wellness, and the modern customer experience, blending deep product knowledge with a passion for storytelling.

Brett's latest articles

Illustration of a small business owner using agentic AI in their CRM.

Blog

10 Agentic AI Use Cases for Your Startup

Understand what agentic AI really means for your startup or SMB with these use cases.

Brett Grossfeld

Multiracial group of people having business meeting discussion in loft style office, high angle view 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

Blog

5 Project Management Mistakes to Avoid

Think your projects are on track? Spot these mistakes before they derail your progress.

Brett Grossfeld

Comparison of Salesforce Starter Suite and Pro Suite CRM interfaces for small business needs

Blog

Starter Suite vs. Pro Suite: CRM Comparison For SMBs

We break down the Salesforce Suites to help you decide on the best CRM for your SMB.

Brett Grossfeld

Illustration of a chatbot handling calls and emails on a hologram screen.

Blog

Busting Beliefs About AI Agents: The Truth for Small Business Owners

Still confused about trusting AI for your business? Here are a few truths that will help you make your next move.

Brett Grossfeld

Illustration of a commerce storefront shop on a computer screen showing three shirts on a hanger.

Blog

Design Tips to Make Your Small Business Storefront Stand Out

Make your storefront’s design a magnet for repeat business with these design tips.

Brett Grossfeld

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