Brett Grossfeld, Author - Salesforce

My background

Brett is a Senior Product Marketing Lead for Growth Products at Salesforce, specializing in technical product marketing and high-impact feature launches for Salesforce’s Small and Medium Business (SMB) and Suites editions. With a background in content marketing, he has authored insights across small business growth, SMB solutions, tech, wellness, and the modern customer experience, blending deep product knowledge with a passion for storytelling.

Brett's latest articles

Illustration of an on-off switch turning AI on to showcase the new vertical AI agents of business.

Blog

The Rise of Vertical AI Agents: A New Pillar for Startups

Make advanced automation accessible with vertical AI agents.

Brett Grossfeld

A woman pointing at charts on a whiteboard

Blog

Digital-First Small Businesses Are Better Prepared For the Future: Here’s How

Learn how to future-proof your small business by taking a digital-first approach. Here's how.

Brett Grossfeld

Talent Attraction and Talent Retention Concept - Retaining Valuable Employees and Attracting Top-notch Talents to Join the Organization - 3D Illustration

Blog

Hire Smart, Grow Smarter With These Talent Retention Techniques

Retain employees with these top talent retention techniques for small and growing businesses.

Brett Grossfeld

An illustration showing agentic AI visual as stacked data layers transforming shapes, vibrant pastel color, isolated background

Blog

What Is Agentic AI For Small Business? Everything You Need to Know

Learn what agentic AI is and how it can help your small business run more smoothly and efficiently.

Brett Grossfeld

A giant robot hand places a cog in between two smaller ones held by a woman on one side and a man on the other, symbolizing how AI can complete a business’ strategy.

Blog

AI Strategy and Implementation Tips For Your Startup or SMB

A practical guide to implementing an AI strategy without big budgets, big teams, or big hype.

Brett Grossfeld

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