Colin Carroll, Author

My background

Colin Carroll is a Partner in PwC's Marketing and Sales Practice, with a focus on Pricing and Commercial Excellence. His experience spans B2B pricing, sales, and channel effectiveness.

Colin's latest articles

Illustration of three salespeople holding oversized $$$ and bags of money to represent promotional pricing

Blog

Promotional Pricing 101: Everything You Need to Know to Get Started

Learn how to offer the right short-term discounts to grow revenue in the long run.

Colin Carroll

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Colin Carroll

Pricing and Commercial Excellence, PricewaterhouseCoopers

My background

Colin's latest articles

Promotional Pricing 101: Everything You Need to Know to Get Started

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