
How We Manage Recurring Revenue — and How You Can Too
Making the move from a traditional sales model with one-off purchases to a recurring revenue model isn’t easy. Here are the tactics we’ve put in place along the way.
Joanne is senior vice president, Product, Pricing, and Partner Operations at Salesforce. She leads Product, Pricing, and CPQ strategy and operations for Salesforce customers and partners.
Making the move from a traditional sales model with one-off purchases to a recurring revenue model isn’t easy. Here are the tactics we’ve put in place along the way.
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