![Kelly Eliyahu](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2024/05/2023_12_5_Salesforce_Kelly_Eliyahu_0973-e1717193482477.jpg?w=500)
author name
Kelly Eliyahu
author title Sr. Director, Product Marketing
My Background
I lead a team of product marketers focused on Data Cloud for the marketing buyer. I joined Salesforce in 2017.
My Expertise
I'm passionate about turning complex concepts into simple, yet differentiated, positioning and messaging.
When I'm Not Writing ...
I'm spending time with my family.
![](https://www.salesforce.com/blog/wp-content/themes/salesforce-blog/assets/images/author-header-greenbush@1x.png)
Your customer’s journey doesn’t have to end after the sale. Keep them coming back for more with content that engages.
You’ve got to focus on the whole journey — not just the conversion — to keep customers engaged long-term.