Kristie Poon, Author - Salesforce

My background

Kristie Poon is a Global Campaigns Director for Salesforce where she leads strategy and develops the content for SMB Marketing. Her program oversees social and SEO initiatives and builds brand awareness for Salesforce for SMB solutions. Connect with her on LinkedIn.

Kristie Poon's latest articles

Illustration with paper planes on blue background showing challenges for SMBs

Blog

Top 7 Challenges For SMBs and How to Solve Them

We researched the top challenges small businesses like yours face — and found solutions to help you overcome them faster.

Illustration of trends report

Blog

Top Small Business Trends For 2026: Smart Tech You Need to Know

From AI to customer experience — explore the top small business trends that will define 2026 from our latest research.

Two SMB owners using Einstein 1 for their CRM.

Blog

Salesforce AI For Small Business: Boosting Impact and Scaling Fast

Learn how Salesforce AI helps small businesses deliver smarter, faster, and more personalized experiences at scale.

Blog

8 Tips on How to Market a Small Business (With an Even Smaller Budget)

Running a small business on a tight budget? Here’s how to attract customers and grow your business with simple, cost-effective marketing strategies.

Woman reading about small business myths debunked from Salesforce trends report

Blog

3 Common Small Business Myths Debunked By Salesforce Research

Here are three common misconceptions about small businesses, along with the data-backed truth.

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