A Sale’s Rep’s Guide To Creating an Account Plan You’ll Actually Use
Instead of creating account plans in January and ignoring them the rest of the year, create living account plans that drive pipeline and revenue year-round.
Lenore Lang leads the enterprise sales team for Salesforce Anywhere, and has been with Salesforce for over 4 years. Previous to Salesforce, Lenore led sales teams at both Mixpanel and New Relic.
Instead of creating account plans in January and ignoring them the rest of the year, create living account plans that drive pipeline and revenue year-round.
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