Blog
How to Use AI to Build a Better Shopping Experience
Retailers are using AI to transform how they engage with customers, from promotions and product search to checkout and service.
Patricia Staino is an editorial lead on the industries marketing team at Salesforce, working across all industries but specializing in retail and consumer goods.
New to Salesforce?
About Salesforce
Americas
Europe, Middle East, and Africa
© Copyright 2026 Salesforce, Inc. All rights reserved. Various trademarks held by their respective owners. Salesforce, Inc. Salesforce Tower, 415 Mission Street, 3rd Floor, San Francisco, CA 94105, United States