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Peter Schwartz Schwartz

SVP, Strategic Planning and Chief Futures Officer, Salesforce

My Background

I joined Salesforce in 2011 as Senior Vice President of Strategic Planning and Chief Futures Officer, leading a foresight and scenario-planning team called Salesforce Futures. Before Salesforce, I co-founded and chaired the Global Business Network, a pioneering scenario-planning firm. I hold a degree from Rensselaer Polytechnic Institute and spent a decade at SRI International earlier in my career.

My Expertise

I manage Salesforce's ongoing strategic conversation and scenario planning, helping the company and its customers think through long-range futures shaped by AI, geopolitics, and technology shifts. I'm the author of several books, including "The Art of the Long View," a seminal work on scenario planning, and have consulted on films like Minority Report and WarGames.

When I'm not working

I am the Chairman of the board of the Asteroid Institute, searching for asteroids that might hit the Earth. I enjoy following how emerging technology and geopolitics intersect with everyday business decision-making.

Expertise areas

AI Strategy Business Strategy Scenario Planning Futurism Strategic Planning Foresight

Education

B.S., Aeronautical Engineering, Rensselaer Polytechnic Institute

Peter Schwartz's latest articles

Newsroom

Why AI Will Create Jobs

Editor’s Note: This article was originally published by Strategy + Business. A growing number of people are worried that robots — and other machines with artificial intelligence — will imminently steal so many…

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