Tom Hasselman is a Product Marketing Director with the Marketing Cloud and has a passion for storytelling, product demos and customer success. The span of his work ranges from creating product enablement programs for Salesforce Social Studio, DMP, and Advertising Studio, to onboarding new hires, release marketing and enablement activities that help Account Executives articulate the valuable business outcomes of the Marketing Cloud. Connect with him on Twitter @TomHasselman or LinkedIn.
Every year, the Super Bowl attracts dozens of big name advertisers looking to get in front of millions of viewers from all over the world. This year is no different! Last night, we…
Check out these 4 ways to use social media for customer acquisition. Good news is today’s marketers can now use audience data to identify the customers they want to acquire with precision, and then use a strategic mix of social media platforms to engage them directly with personalized and relevant content.
