The Salesforce Architect Evangelism team shares their key takeaways from attending the recent Architect Dreamin’ and Cactusforce community events.
author name
Von Clark McClendon
author title Principal Architect Evangelist, Salesforce Architect Evangelism Team
My Background
I am a Salesforce Enterprise Architect blending robust academic research with deep industry expertise. My Ph.D. in Analytics provides a rigorous understanding of complex systems and intelligent design. Based on my deep hands-on experience with SaaS, SAP, and HANA Cloud, I joined Salesforce to continue to architect resilient, scalable solutions. I focus on enabling and inspiring architects.
My Expertise
I have over 30 years of experience spanning software development, custom integrations, and enterprise architecture, I specialize in designing and delivering complex, multi-org implementations across CRM, AI, and Data (e.g., Commerce, Service, and Industries). My career has focused on developing and sharing best practices across Engineering, Product, and Professional Services. My contributions have successfully driven significant improvements in revenue, profit margins, user adoption, customer satisfaction, and ROI.
When I'm Not Writing ...
I am researching, studying, at the beach, spending time with family and friends, or mentoring the next generation of architects.
