Small Business

FutureFuel.io wants to “crush” student debt — and obliterate the confusing, wonky tools that are currently in place. Find out why Salesforce Ventures is investing in them via our Impact Fund.

"Adopt a startup mindset" and other well-earned pieces of advice and insights for those considering a career in sales from Director of Sales Development Olivia Puckrin.

Having a reputation management strategy is increasingly important in today's online retail world where customers rely on reviews. Here's how you can boost your customer experience and increase customer satisfaction.

Small businesses and startups have a lot to offer their employees that larger companies do not. Here's what they can do to retain top talent.

Video is easier than ever to create and it’s one of the best ways to humanize your company. It takes a person to record and a person to watch, and when you receive a personalized video in your inbox, it activates curiosity.

Stick to meaningful and actionable metrics that map to your top-level sales goals, you’ll always move your sales team in the right direction.

Corporate social responsibility (CSR) is necessary vocabulary in today’s corporate lexicon. Find out why CSR is becoming a focused, strategic business muscle that touches every major stakeholder while creating sustainable community impact.

Here's a curated a list of the types of questions that best help SMBs identify customers’ pain points.

Business platforms can increase trust with consumers while providing superior customer insights and the enablement of dynamic new models of collaboration.

Salesforce puts a high value on customer service, so it is a program architect’s job to identify customers’ pain points to prescribe solutions that address their challenges.