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TOMS has always been in business to improve lives and that doesn't stop during a pandemic. Here's how TOMS listens to what their customers want and connects with them on social.
As restaurants began closing due to COVID-19, food supplier Ventura Foods wanted to find a way to support the foodservice industry. Here's how they launched The Great American Takeout and reached over 117 million people.
When the world is in turmoil, striking the right tone is key – you don't want to sound stuffy or uncaring – but a step too far in the other direction can come off as insensitive. Here is how to connect now from a Twitter expert.