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Mastering the Art and Science of Subscriber Management

Illustration of a man and woman sitting in sofa surfing on phone and looking at television. / subscriber management
As the number of subscription-based media services increases, consumers are becoming more sophisticated and demanding. [Image credit: Overearth / Getty Images]

See how subscriber management platforms can help media companies win at customer retention.

Prioritizing world-class subscriber care to predict and prevent churn is the key to customer retention.

Watch the video to learn:

  • What kinds of issues cause subscribers to contact customer service
  • The difference between two kinds of subscriber care, and how they each provide seamless subscriber experiences
  • Why it’s less expensive to retain current subscribers than acquire new ones

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