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What Not to Miss at Dreamforce ‘19 for Small Business Leaders

What Not to Miss at Dreamforce ‘19 for Small Business Leaders

To make the most out of your Dreamforce experience, here are the top small to medium-sized business experiences and sessions you’ll want to check out.

With Dreamforce ’19 around the corner, we’re sharing the can’t-miss events and opportunities for small and medium businesses (SMB), entrepreneurs, and startup attendees to put on their agenda. 

To make the most out of your Dreamforce experience, here are the top SMB experiences and sessions you’ll want to check out. Use Agenda Builder to bookmark and pre-register for these sessions to save your seat! 

TIP: Be sure to check the Agenda Builder for the most up-to-date locations and times.

1. Small Business Keynote: The Path to Your Best Business 

Head to Moscone West and join our Salesforce Small & Medium Business executives to celebrate small to medium-sized business leaders like yourself who’ve brought their passions to life in unique ways. You’ll hear from trailblazing small businesses like PepTalkHer using Essentials to win and keep more customers, and ZeroCater who’ve scaled their sales, service, and marketing teams with Salesforce. You’ll also be part of a live recording of top-rated podcast “The Journey” by, where we’ll discuss how you, too, can get on the path to your best business. Plus, for every attendee that joins us in-person or shares the livestream online, we will donate a meal to someone in need. Be sure to pre-register on Agenda Builder to save your seat — it’s accessible with a full pass and is expected to fill up!

Bookmark this session


2. Small and medium business content sessions

We’ve got 60+ dedicated breakout and theater sessions focused on small and medium business topics! Here are a few of our top sessions: 

We’re also partnering with Deluxe, which supports 4,600 financial services customers and 4.8 million SMBs across the nation to prepare and transform in the digital age. Hear from their CEO Barry McCarthy on Wednesday in the Future of Financial Services keynote. Later that day, join marketing expert Amanda Brinkman and renovation icon Ty Pennington, co-hosts of Deluxe’s "Small Business Revolution" show on Hulu, for a conversation with Salesforce CMO Stephanie Buscemi, as they describe their efforts to revitalize America, one small business at a time.

For more agenda recommendations, check out the SMB Trail MapThink of trail maps as a tailored itinerary for each day, with recommendations on the best sessions and experiences to check out across all four days.

TIP: If there is a session you really want to see, get there 10-15 minutes before it starts. By pre-registering, your seat will be held for up to 10-min before the session begins.

photo of the SMB theatre

3. Small Business Essentials Launch Zone in the Campground

If you’re new to Salesforce as either a customer or prospect, head over to our Small Business Essentials Launch Zone. This is where we invite you to start your path to your best business and learn about Salesforce for small business. We’re celebrating SMB success with Fireclay Tile and Bombas Socks, and showing how to get started with Salesforce Essentials. Find us in Moscone South, accessible with a full pass or the free Expo+ pass.

4. Small Business Essentials Lodge

Located in the lower level of the Marriott Marquis and accessible with a full conference pass, the lodge is for customers looking for ways to fast-track their success with Salesforce. We have interactive workshops, demos, activations, and educational sessions to help you accelerate your business success and get the most out of Salesforce.

Photo of Salesforce Essentials lodge

5. Small Business Essentials Station

At the Museum of the African Diaspora, or MoAD, we’re offering SMBs with full-conference and free Expo+ passes exclusive executive programming to support you on your journey in building your best business. We have free programs like our popular professional headshot photography session, coffee bar, and will be hosting a free Growth Camp event on Thursday for local SMBs wanting to get a taste of Dreamforce.

Photo of SMB Essentials station

Get all the top tips for the SMB experience at Dreamforce in our Road to Dreamforce broadcast!

Check out the SMB Trail Map and start building your agenda now. Can’t make it to Dreamforce in person? We’ve got you covered. Tune into Salesforce LIVE to stream SMB-related programming directly to you.

Salesforce can help you find customers, win their business, and keep them happy so you can grow faster than ever. Learn more about our small business CRM solutions, follow us on Twitter at @Essentials, or keep up with us on LinkedIn at Salesforce for Small Business. Join the conversation with #SMBTrailblazer.

Kristie Poon

Kristie Poon is a Director of Product Marketing for Salesforce where she leads strategy and develops the content for SMB Marketing. Her program oversees social and SEO initiatives and builds brand awareness for Salesforce Essentials and Salesforce for SMB solutions. Connect with her on LinkedIn.

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