Today’s connected, information-savvy customers are leading a quite revolution. Read on how to transform the traditional sales-pitch here.

This blog will focus on social platforms like Facebook, Twitter, & Snapchat, & how to get more engagement based on proven methods.

In this article, you’ll learn how to best handle those sales objections, from potential deal-breakers to smaller negotiations

Retailers are again getting to know their customers as individuals. But are we creating hidden risks by not doing the same for our employees?

Our mini-guide to social selling will enable you to harness social media to improve sales and discover new sales opportunities.

Marketing Week's 100 Disruptive Brands highlights those that places customers at the heart of innovation. But what makes a disruptive brand?

With Salesforce Einstein, artificial intelligence is now embedded in the Salesforce Platform, making Salesforce the world’s smartest CRM.

Firms good at customer service have one thing in common: giving their agents the problem-solving prowess. Here are ways to empower yours.

CRM systems can help you track sales opportunity through every step of the funnel. This post explains how that can benefit your B2B company.

Read this blog to understand what makes a successful Solution Engineer (SE): from the perspective of a Salesforce SE.