What you’ll learn in this episode
Global construction leader Holcim reveals its digital transformation journey, focusing on how Salesforce and AI have revolutionized their sales strategies. Gain insights into how Holcim uses these tools to optimize sales processes, increase efficiency, and deliver better results.
Highlights from this episode:
- Leveraging Marketing Cloud to deliver personalized experiences at scale
- Turning transactional data into a competitive advantage
- First pilots using AI to improve the customer experience
Available on Spotify and Youtube.
Watch it now!
