![matthew-lambert-author](https://www.salesforce.com/eu/blog/wp-content/uploads/sites/14/2023/11/matthew-lambert.jpeg?w=300)
author name
Matthew Lambert
author title Regional Sales Director | A&C | Middle East
My Background
Responsible for Salesforce’s Strategic Partners in the Middle East, driving executive alignment, raising awareness in region & delivering net new revenue streams through Digital Transformation. His day-to-day partner engagement involves deep research & strategic thinking to uncover insight into potential new routes to market. Strong focus on execution & going ‘above & beyond’ to identify, nurture & successfully deliver "Customer Success Platform", through emerging markets ecosystem.
![](https://www.salesforce.com/eu/blog/wp-content/themes/salesforce-blog/assets/images/author-header-greenbush@1x.png)