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AI Is Your Business Model Helping or Hindering AI Digital Transformation? Salesforce EMEA November 28, 2024 Learn from the failure of previous digital transformation initiatives and build a successful AI digitalisation strategy for growth. Digital Transformation Thought Leadership C-Suite
Marketing Three Ways AI Can Supercharge Marketing for the CMO by Personalising Campaigns at Scale Salesforce EMEA November 13, 2024 For CMOs, scaling up personalised campaigns is a key challenge. AI marketing offers a solution. Here are three ways it can help. Marketing Personalisation C-Suite
Thought Leadership How To Turn AI From a Cybersecurity Risk to a Source of Strength for Your Business Salesforce EMEA November 11, 2024 Businesses are investing in AI to transform productivity. For the CISO, AI needs to enhance security, not compromise it. Digital Transformation IT Thought Leadership
AI AI-Powered Agents Won’t Take Your Job, They’ll Improve It John Arlidge October 30, 2024 New AI Agents are replacing clunky copilots and chatbots, freeing up staff to be more creative. Service Customer Experience Customer Success
Salesblazer 5 Proven Methods for Driving Sales Excellence John Barrows October 2, 2024 Discover the keys to successfully drive top-line growth and bottom-line performance. Salesblazer Sales Sales Cloud
Salesblazer My Sales Went Through the Roof — Then I Hit Rock Bottom Ian Koniak September 10, 2024 When Ian Koniak's sales success didn’t make him happy, he turned to the only thing left: managing his mental health. If you're struggling with burnout, try these helpful tips to reduce work stress. Salesblazer Salesforce Learning Sales Strategy
Salesblazer Top Sellers Share Lessons They Learned the Hard Way — So You Don’t Have To Paul Bookstaber September 5, 2024 Everyone makes mistakes. What you take away from them is key. Thirteen Salesblazers weigh in with their hard-won sales advice. Salesblazer Salesforce Learning Leadership
Salesblazer How to Close a Sale (6 Sales Closing Techniques That Work) Jen Gustavson September 3, 2024 There’s no one way to close a deal, but these tips will help you create a winning game plan. Salesblazer Sales Strategy Sales
Sales 6 Tips for Selling to the CFO Samuel Holzman August 28, 2024 Learn the specific steps required to successfully sell to the modern-day CFO. Salesblazer Sales Strategy Sales
Digital Transformation A Small Step for the CIO, a Giant Leap for the Business Salesforce EMEA August 23, 2024 For a CIO, integrating AI into business is an easy decision to make as it helps overcome key challenges of retention and achieving goals. Customer Success Digital Transformation IT