Customer Data Platform

Generative AI is more than just hype. It has the potential to change the way we work. It can also help get you closer to your customers.

Read Salesforce’s recommendations for the Spanish Presidency of the EU Council

Learn how the Hyperforce EU Operating Zone is changing the way our customers around the world are thinking about data privacy and residency.

With global trends and pressures impacting the need for investments, find out how Salesforce can enhance the capital investment cycle.

In today’s fast moving marketing landscape, driving value is getting harder. Learn how a data-led approach can help.

Data skills are a critical component of the modern workforce. Learn how Tableau is supporting data skills education.

Salesforce Genie is the real-time platform for customer magic. We answer some basic questions about what it does and how it works.

Automation is key to improving business operations. Read on to see how Tableau-powered Magnum Analytics automates risk assessment for Swiss Re

Data gaps must be identified and bridged to harness the power of data in your business. Begin your data journey with examples from industry.

Data silos are still preventing businesses from meeting customer demands. Here’s how South African businesses can address the problem.