Digital Marketing and How it can Help with your Customer Retention
What is digital marketing? What advantages does digital marketing offer over traditional marketing? We dive into this and more in this blog.
Marketing Cloud Certification: Real-World Benefits and Uses
Marketing Cloud certification has many benefits for job seekers. Learn from students how this certification prepared them for success.
What the Next-Gen Marketing Cloud (and Product Naming) Means for You
Discover the next-gen Marketing Cloud vision, understand new naming changes, & see how you can easily connect in your customer relationships.
Digital Marketing: Where Does Your Business Stand?
Digital marketing helps businesses reach big audiences. But how can a business tell if its marketing is effective & how can they improve it?
Global Marketers: Customer Expectations Change Their Digital Strategy
Discover five important takeaways about the future of marketing from this year's State of Marketing Report.
What Will Automated Marketing Look Like in 2030?
Denis Hoogweg, Principal Solution Engineer for Salesforce, explores marketing automation trends and how will it look like in 10 years.
How Richemont’s 20 Maisons Put a Unique Spin on Delighting Customers
With Salesforce, efficiencies of scale and personalisation go hand in hand. Read how to give customers a unique and superior experience.
Six Common Traits I Observed from Inspiring Marketing Leaders
From focusing on ROI to seeing a candidate’s true potential, marketing leaders have a lot in common today. Here’s what they need to succeed.
My Journey to Becoming a Marketing Cloud Architect at Salesforce
Curious to know what it takes to be a Marketing Cloud Architect at Salesforce? Read how Lukas Lunow has been blazing a trail to success.
Customers Are Happy to Share Data. Marketers, Are You Ready?
Majority of UK customers now agree they’re willing to share personal data in exchange for personalised offers or discounts. Read more here.