Salesforce and Humberside Police Forge Innovation Partnership
As Salesforce’s Director for Strategy and Innovation in UK policing, I have the privilege of working with forces across the country who are reimagining how technology can help them serve the public. Today, I’m excited to share a major step forward: a new innovation partnership between Humberside Police and Salesforce.
Last week, Humberside Police and Salesforce signed a Memorandum of Understanding (MOU), establishing a strategic collaboration to help build one of the UK’s first AI-powered police services. This agreement sets the foundation for transformative change in modern policing.
Driving an AI-Powered Future for Policing
UK policing, recognised globally for its leadership, faces an unprecedented set of challenges. Rising public expectations, constrained resources, and outdated systems are putting enormous pressure on forces. The National Policing Digital Strategy 2020–2030 makes clear: digital transformation is no longer optional, it’s essential.
This new partnership directly supports that vision. By harnessing Salesforce’s technology and expertise, Humberside Police is taking bold steps to lead the way in AI-powered policing.
What the Agreement Covers
The MOU is built on clear principles to deliver meaningful outcomes:
- AI Vision for Policing: Using Salesforce’s capabilities to free up valuable officer and staff time by automating routine tasks, while enhancing public service delivery. This will help improve citizen experiences, reduce costs, and support a robust digital operating model.
- Collaboration and Accountability: A framework of openness and shared responsibility, aligned with public procurement rules and data protection requirements, ensuring transparency and public trust.
- Joint Planning with V2MOM: A dynamic roadmap with measurable outcomes, building on Humberside’s proven successes, such as its Salesforce-powered victim journey portal.
- Data Protection and Ethical AI: A firm commitment to data security, ethical AI use, and compliance with legislation — critical to maintaining trust and safeguarding against bias.
Interoperability Across Policing: Supporting an open, collaborative approach where data remains owned by policing and is used to drive collective benefit, not monetisation.
Why Digital Transformation Matters
The Salesforce Connected Government Report (2025) highlights the same challenges policing faces daily:
- Citizens expect digital services that match the private sector.
- Forces are under strain from high demand and limited resources.
- Legacy systems create data silos and inefficiencies.
- Current self-service tools often fall short of public expectations.
- IT teams are stretched with complex modernisation efforts.
The National Policing Digital Strategy calls for bold, collaborative action — scaling local successes nationally, treating data as a strategic asset, embracing ethical AI, and strengthening partnerships with trusted private sector providers.
A Collaborative Blueprint for the Future
Our partnership with Humberside Police goes beyond technology. It’s about reimagining how policing can better meet public expectations, reduce pressure on staff, and strengthen trust in a digital era.
As our Head of Public Sector for UK and Ireland, Simon Collinson, notes:
“This partnership with Humberside Police is about more than technology — it’s about improving victim and witness support, enhancing operational efficiency, and creating a blueprint for modern policing across the UK.”
By combining Humberside Police’s innovation leadership with Salesforce’s expertise in AI and data, we aim to create a more efficient, trusted, and citizen-focused police service.
This is not just a step forward for one force — it’s a signal to policing across the UK. By working together, we can build a service fit for the challenges of the 21st century.
