We are entering a new era of marketing, led by AI and data. Here’s how you can prepare and succeed this year.
Whether you’re a startup that has just landed your first customer or an enterprise with billions in revenue, AI can revolutionise your sales process and take your performance to new heights. The pressure…
How to learn what you need to know to personalise every customer interaction with Data Cloud, Einstein 1, and the #1 CRM.
Despite the ever-growing buzz of use cases, there are three foundations to stay grounded in when perfecting your AI-powered CRM.
AI and generative AI are helping create a variety of new careers, from prompt engineer to AI trainer. Here are 12 new and upcoming roles, and tips for how to prepare for them.
The best way to make sure your AI implementation is strategic and effective is to have clear business goals, and to ask the right questions.
Here are five industry-specific examples of how an AI copilot can make your work life easier.
Generative AI is laying the foundation for a new kind of app: super intelligent assistants that can do the work of hundreds — or even thousands — of individual applications based on a simple prompt.
Schneider Electric has done what many companies have found difficult: get a return on an AI investment. Their approach can work for your generative AI plans.
