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Customer 360 Enables Successful Business Transformation in the Consolidating Communications Industry

Industry-wide consolidation, particularly through mergers and acquisitions (M&As), is becoming a prevalent trend in the global Communications industry. These M&As are largely driven by the challenges faced by communication service providers, such as declining revenue and increasing operational costs. Salesforce's Customer 360 can play a significant role in ensuring successful business transformation post these M&As.

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