Salesforce vs. ServiceNow

Why Salesforce over ServiceNow? Because IT service management capabilities are not enough to deliver differentiated customer service. Bring all your enterprise data together with rich customer context to sell, serve and collaborate on one AI-powered platform.

Customers who switched from ServiceNow to Salesforce report:

30 %
higher customer satisfaction
Companies saw a 30% increase in customer satisfaction and Net Promoter Score after implementing Salesforce.
25 %
faster automation of business processes
Companies experienced 25% faster automation of business processes after implementing Salesforce.
30 %
faster collaboration
Companies saw 30% faster collaboration after implementing Salesforce.
30 %
increase in sales revenue
Companies experienced a 30% increase in sales revenue after implementing Salesforce.

See how Salesforce is leading in the market.

Astro next to cover image of CRM Market Share Ranking 2024.

Salesforce is ranked the #1 CRM provider for the 11th consecutive year by International Data Corporation (IDC).

Astro next to cover image of Gartner Magic Quadrant.

Salesforce is named a Leader in the Gartner® Magic Quadrant™ for Enterprise Low-Code Application Platforms.

Leader for SFA for an 18th year

Salesforce is recognised as a Leader in the 2024 Gartner® Magic Quadrant™ for Sales Force Automation Platforms.

Picture of Matthew Paupst, VP, Global Technical Support, Crestron Electronics

We chose Salesforce vs. ServiceNow and the other contenders because of the experience we were going to be able to provide with Service Cloud. And the data that we were going to be able to take action on.

Matthew Paupst
VP, Global Technical Support, Crestron Electronics

Salesforce vs. ServiceNow FAQs

Service Cloud is a customer service platform that helps businesses manage and resolve customer enquiries and issues. It provides tools for case management, knowledge base, omni-channel support, automation and analytics — enabling companies to deliver exceptional customer service experiences.

Service Cloud is used by businesses of all sizes — across industries around the world — that require customer service and support capabilities and that are looking to streamline and enhance their customer service operations.

Service Cloud is the most complete and connected platform. Service Cloud drives agent productivity and increases customer satisfaction by connecting support tools into one easy-to-use platform that is integrated into the Headless 360 platform — which results in a unified and effective customer experience.

Explore Service Cloud pricing and find the right solutions for your business here.

Agentforce is Salesforce's toolkit to build and customize autonomous AI agents to support your employees and customers 24/7. Pre-built Agentforce Agents are ready to solve the tasks of their specific role out-of-the-box, reducing the time and complexity required with a custom build. You can also quickly configure any agent from scratch with existing Salesforce tools like prompts, flows, Apex, and APIs. Learn more about Agentforce Agents here.

Yes, Salesforce offers several options to integrate with a variety of ITSM solutions, inlcuding Cadalys (built on the Salesforce Platfom), Jira, SericeNow, and Aisera. Use Salesforce Data 360 Connectors to ingest and unify data from ITSM into your CRM, solve for complex integration requirements with Mulesoft, or leverage a number of our AgentExchange partners to solve for gaps your ITSM provider can’t meet.