Sarah is a consultant for Ireland’s largest recruitment consultant, CPL. Every day, Sarah’s recruitment system is flooded with hundreds of CVs from applicants looking for a new job. Prioritising them occupies a good part of her day. To maximise candidate placement, Sarah needs to know which CVs to prioritise — and artificial intelligence is giving her a helping hand. “We are transforming our approach for selecting potential candidates by empowering our consultants with a ground-breaking new solution,” said Kevin Sweeney, IT Director.
CPL’s candidate evaluation app applies machine learning to eight years of recruitment data, enabling CPL to help predict candidates’ suitability for different vacancies. “The recruitment industry is evolving with AI capabilities increasingly widespread,” said Sweeney. “We’re combining the talent of our consultants with the efficiency of technology to deliver better results for both employers and job-seekers.”
CPL has been tracking its candidates and clients via Salesforce since 2010. “We wanted a cloud-based solution for its scalability,” said Sweeney. “Recruitment is a volatile market; we need to be able to grow and consolidate our business quickly, and Salesforce makes that easy. We also wanted the ability to configure our own workflows without relying on third-party developers, as this can result in project delays and additional costs.”