When you’re selling best-in-class cars, customers expect a best-in-class experience. And with Salesforce, that’s exactly what H.R. Owen delivers.
An integrated experience
With Sales Cloud, H.R Owen can bring together different customer engagement channels to provide a seamless experience.
“Our online enquiry form is integrated with Sales Cloud, so potential leads are automatically logged and assigned to a sales person,” comments Harris. “We also provide different contact numbers on different websites the number dialled by the customer is logged on Sales Cloud so we know the source of every lead.”
Sales Cloud will recognise if the call is from an existing customer and automatically display their details, including the cars they have purchased, service history and whether they have raised any complaints.