Reimagine the role of your stores and associates.

Support your store associates to meet the needs of shoppers with digital tools and data. Salesforce can help your sales assistants improve the customer service they offer in retail stores. Shoppers can also enjoy connected experiences with seamless journeys across online and physical touchpoints. Intrigued? Find out more in our demo.

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How you can improve the customer journey in retail stores — and beyond.


Simplify your workflows.

Digitally transform store operations by improving in-store, fulfilment, and service centre tools so that shop assistants can see how much product is in stock, when deliveries will arrive, and more.

Connect virtual and in-person interactions.

Help your customers from anywhere by providing employees with digital tools that they can use on any device.

Execute contactless fulfilment.

Meet shoppers' growing needs for different delivery and collection options, including the ability to buy online and pick up in-store. You can even offer appointment slots.

Understand performance and key metrics.

You can increase business growth by providing decision makers with on-demand insights, such as foot traffic in retail stores, available on every device.

Increase store productivity and reduce staff turnover.

Onboard, engage, and retain talent by offering enhanced training. This helps employees define career paths and encourage more productive, engaged teams.

See the solution in action.


What’s included in this solution.

Customer 360 connects you to your customers in a more intelligent way by uniting sales, service, marketing, commerce, IT, and analytics on a single platform.
MuleSoft Anypoint Platform enables visibility across your supply chain by integrating customer, order, and product information across suppliers and partners.
Commerce Cloud helps you innovate faster, personalise every experience, and scale confidently, so you can reach customers on any channel.
Salesforce Platform lets you seamlessly integrate disparate systems and data sources with API-led services and event-based interactions.
myTrailhead is a learning experience platform that helps you deliver custom, engaging learning to employees, customers, and partners.
Tableau is a visual analytics platform that serves up real-time analytics and data visualisations.

Frequently Asked Questions.


What is retail traffic?

Retail traffic is another term for in-store traffic, which is also known as footfall. It refers to the shoppers who are visiting your physical locations.

How do you enhance customer experiences?

You can enhance your customer's experiences by connecting your store and associates to your digital presence - offering seamless experiences across all touchpoints.

Explore the advantages of Salesforce for Retail.


Ready to learn more about Retail solutions?