Winter '04 Named a Technology of the Year for 2004 by InfoWorld

State-of-the-art on-demand CRM service is also 2003's highest rated enterprise application product

SAN FRANCISCO, Calif. - January 8, 2004 -, the world leader in delivering on-demand applications, announced today that Winter '04 has been named a 2004 Technology of the Year as well as Best Hosted Application by InfoWorld magazine. InfoWorld delivers in-depth coverage and evaluation of IT products for technology experts and is published by InfoWorld Media Group, a division of IDG, the world's leading technology media, research, and event company. Announced in the January 5th, 2004 print edition of InfoWorld, the special report can be found online at

With 8,400 customers and 120,000 subscribers, Winter '04 is the world's most popular CRM, and the clear leader in on-demand applications. In the report, InfoWorld editors predict that "hosted apps should find still greater acceptance in the enterprise in the new year," based in part on this year's "continued success of" Winter '04 also recently received the highest rating of "Excellent" in an InfoWorld product review, which said, " combines a rich set of CRM features, an intuitive interface, superb help and support services, strong reporting, extensive customization, and the tools to meet the challenge of most any advanced application or legacy integration requirements."

"One of the most important advances in the new Winter '04 release is the addition of workflow process management." InfoWorld was "impressed by the application's ability to bend workflow to mirror existing processes, rather than forcing staff to learn its way of doing things."

The article added, "Any company in all but the most vertical of industries would do well to consider Winter '04 edition. Its potential for building more productive, cost-effective sales teams and ensuring customer satisfaction is unmatched in a hosted solution." The full review appears in the December 15, 2003 issue of the magazine, available online at

Since its release in 1999, has received considerable industry recognition, including two Deploy Awards, CRM Technology of the Year (2001), and the highest rated enterprise application product of 2003 from InfoWorld, Editors' Choice and two Five-Star ratings from PC Magazine, SIIA Codie Awards in 2002 and 2003 for Best CRM, Computing Magazine's Enterprise Product of the Year for 2003, Investor's Choice Award from Enterprise Outlook, Editors' Choice from TMC Labs, eWeek's Excellence Award Finalist in 2003, Forbes Magazine "Best of the Web," the Aberdeen Group's What Works Award (2001-2003), a Gartner Group CRM Excellence Award, a Webby Business Award and ISM's Top CRM Package.

"It is a great honor to have Winter '04 recognized by InfoWorld magazine, which is widely recognized as one of the top journals for IT management seeking in-depth technical analysis for sound purchasing decisions," said Marc Benioff, chairman and CEO of "With Winter '04, businesses no longer have to make any CRM trade-offs or sacrifices — companies can realize the immediate benefits of cost-effective on-demand CRM as well as enjoy state-of-the-art customization, integration and globalization CRM capabilities and features that provide flexibility for future growth."

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