Ian McAdam is Chief Commercial Officer Australia at Salesforce. Ian joined Salesforce after spending four years at Symantec as Managing Director of Symantec in the Pacific Region encompassing Australia, New Zealand and the Pacific Islands. Prior to this he was the Vice President of Application for ANZ at Oracle and has also held management roles at eServGlobal, Mondelio Worldwide, Mincom (Ventex) and Peoplesoft. He is also a qualified accountant, and worked for organisations such as KPMG, Qantas Airways Limited, and Mallesons Stephens Jaques.
COVID-19 has put true value on adaptability, patience and empathy. Sales leaders and sales reps need to find new strengths, to over communicate and continue to learn, and to rethink metrics to enable partnership. Here, Ian McAdam provides his five top tips for sales teams and leaders now – and not one of them is ‘sell sell sell!’.
Europe, Middle East, and Africa